Methodology
SalesDiagnostics utilizes a comprehensive and integrated process for each engagement. This process leverages the best practices that we have developed through our experience and work with clients, but also allows for client customization. From client-specifc objectives to customized survey design, to a final action plan, the SalesDiagnostics team of experts executes an effective, efficient and flexible methodology that delivers new understanding and results.
Our methodology incorporates the following process:
Assessment:
- Cross-functional meetings with project team
- Review product offering & assess value proposition
- Compile customer-based “lost-sale” feedback
Survey Development
- Develop evaluation model and methodology
- Formulate question and survey process – interview & web response
- Develop prospect / customer contact approach
Interviews
- Initiate Internet-based or one-on-one interviews
- Execute respondent encouragement initiatives
- Track results
Analysis
- Compile survey results
- Analyze results
- Identify key insights
Action Plan
- Develop recommendations for change
- Lay out action plan for change
- Present to client
While the SalesDiagnotics methodology is established and proven, it remains flexible by allowing for opportunities to go back at any point in time to reference a pending decision, or substantiate an approach – a key attribute to the SalesDiagnostics process.
Our methodology is designed to provide output that has a positive and significant impact on a client’s business. Recognizing that analysis is a means rather than an end, SalesDiagnostics finalizes each engagement with hard-hitting recommendations and specific action steps towards improving your business.